Program Overview
| Program | Course Delivery |
|---|---|
| Sport Media and Communication - Major | On-Campus & Online |
| Sport Media and Communication - Minor | On-Campus & Online |
Bring Sports Alive
Explore the landscape of sport media and communication through contemporary and established approaches to the field. Working closely with your professors and peers, you will use multimedia to develop your story. Athletes and non-athletes alike can bring sports alive through communication.
Sport Media & Communication is a Bachelor of Science (BS) degree.
Ethan Christopherson
Senior Admission Counselor
Sport Media and Communication Major
The sport media and communication degree prepares students for careers in the sports industry through the study of communication, social media, media writing, and multimedia management. Courses in the major provide an overview of the landscape of sports media and communication, including established and contemporary approaches in the profession. Course content includes interviewing, editing, audio production, multimedia production, mobile technology, ethics, storytelling, public relations, sports marketing, and promotional strategies – including methods for analyzing and presenting data. Through your internship and student works opportunities, you will gain practical, real-world experience in the field.
After completing the program, graduates will:
- Apply professional presentation skills in the development of visual, verbal, and written content
- Employ appropriate technology for the purpose and audience within the context of the sport media and communication field
- Apply established and contemporary media strategies
- Demonstrate an understanding of public relations and/or marketing communication strategies as they relate to the sport media and communication field
Sport Media and Communication Minor
The minor in Sport Media and Communication complements majors across the curriculum. It broadens students' learning in the sports industry through the study of aspects of communication, media writing, and multimedia management. Courses in the minor provide an overview of the landscape of sports media and communication, including established and contemporary approaches in the field.
After completing the program, graduates will:
- Apply professional presentation skills in the development of visual, verbal, and written content
- Employ appropriate technology for the purpose and audience within the context of the sport media and communication field
- Apply established and contemporary media strategies
- Demonstrate an understanding of public relations and/or marketing communication strategies as they relate to the sport media and communication field
Program Description
- Strengthen and develop the interviewing, storytelling, editing, audio and multimedia production, and mobile technology you will use regularly to communicate effectively about sports to the public.
- Apply public relations tactics to analyze and present data to your audience.
- Develop strong communication skills desired by employers.
- Find internships and career opportunities in the world of sport media and communication.
Awards & Accreditation
- U of M Crookston ranked #1 Best Value College in Minnesota for 2025
- The University of Minnesota Crookston is accredited by the Higher Learning Commission.
Student Experiences
Cost of Attendance (COA)
Full-time (13-18 credits), on-campus.
| Expense Category | MN Resident & Non Resident |
|---|---|
| Tuition/fees | $13,288 |
| Books/supplies* | $279 |
| Housing/food | $11,024 |
Average Cost After Aid
$13,436
Average amount of grants & scholarships received (2022-2023 data)
$12,894
Average net price after grants &
scholarships (2021-2022 data)
$22,883
Average TOTAL student loan debt after
graduation (2022-2023)
Scholarship and Funding Options
The University of Minnesota Crookston provides quick and easy access to over $1 million worth of scholarship opportunities for new and returning students!
Your Future Professors
What is Campus Life Like?
Residential Life
University of Minnesota Crookston's residence halls are ranked #1 public college dorms in Minnesota by Niche. The residential halls are clean, safe, spacious and modern. There is a mix of traditional style rooms, suites, and apartments available on-campus which include amenities such as ensuite bathrooms, walk-closets, and full size kitchens with all major appliances. There are also beautiful common spaces in every residential building that are great places to hangout, play games, study, or relax. Schedule a tour to see for yourself why they're ranked #1!
