Find out who the target market is for your business. The Northwest Minnesota Small Business Development Center (NWMNSBDC) is hosting a workshop to help. “Identifying your Target Audiences for Marketing” will be held on Wednesday, February 27, 2019, from 6:30 to 8:30 p.m. in the Valley Technology Park Conference Room, 510 County Road 71, Crookston, Minn. Cost for the workshop is $10 and attendance is limited to 15 participants. Contact Christine Anderson at 218-281-8318 to register. Refreshments will be served.
The workshop will explore topics including the following: Do you know who your target audience is and how to reach them? How do your customers act? Where do they hang out? Who are their friends? These are important pieces for defining your target audiences and prioritizing those audiences so you can choose your marketing methods with intention.
Join this interactive training session with NWMNSBDC Consultants as they guide you through the process of defining your target audiences. This session will be run as a group; however, you will have an individual focus within the training.
Note: The next scheduled training is Identifying Marketing Strategies to Reach your Targeted Audiences. We will take you through the process of using these target audiences and identifying the most effective strategies for each.
About the SBDC
Small Business Development Centers (SBDCs) provide assistance to small businesses and aspiring entrepreneurs throughout the United States and its territories. SBDCs help entrepreneurs realize the dream of business ownership and help existing businesses remain competitive in a complex, ever-changing global marketplace. SBDCs are hosted by leading universities and state economic development agencies and funded in part through a partnership with SBA.